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Writer's pictureAlexandra Barnier

Choosing the best tour company in Marrakech: what you need to know

Updated: Oct 9


When planning a trip to Morocco, especially to Marrakech, choosing the right tour company can make a huge difference in your experience. With so many options available, it’s important to understand why prices vary and what to look for when booking a tour. Whether planning a day trip to the Atlas Mountains or a multi-day desert adventure, knowing what to expect in terms of service, group size, and included extras is key to a memorable experience.


This article explores some of the best-rated tour companies, pros and cons from trusted platforms like TripAdvisor and GetYourGuide, and helpful tips to help you make the best choice for your Moroccan adventure.



Table of Contents


Why do tour prices vary so much?


Tour prices in Morocco can differ greatly due to several factors:


  • Group Size: Smaller groups usually cost more because they offer a more personalized experience.

  • Level of Service: Higher-end tours often include luxury transportation, private guides, or additional perks like meals and accommodations.

  • Accommodation quality: Some tours offer stays in high-end riads or luxury desert camps, while budget-friendly tours may provide simpler lodging options.

  • Included extras: Be sure to check what’s included in the price - some tours might cover meals, guides, entrance fees, and transport, while others may not.



Client choosing different tour companies with difference prices

Popular Tour Companies in Morocco


1. GetYourGuide


GetYourGuide is a user-friendly platform offering a wide range of tours, from budget group excursions to high-end personalized experiences. Travelers can read detailed reviews to help make informed choices.


Popular Tours:

- Atlas Mountains & 3 Valleys Day Trip

- Desert tours

- Camel rides


Pros:

- Easy booking process

- Wide range of options

- Plenty of reviews for reference


Cons:

- Tour quality may vary depending on the operator

- Prices might be higher compared to booking directly with local companies due to the commission they take


Clients doing a trek with Nomadik Morocco

2. Viator


Viator offers a vast selection of tours, ranging from affordable group options to private guided experiences. They partner with local operators, ensuring a variety of options at different price points.


Popular Tours:

- Hot air balloon rides

- Day trips to Essaouira

- Guided medina tours


Pros:

- Great variety to suit different budgets

- Reliable customer support


Cons:

- Some tours can be overpriced

- Quality of service may vary by local operator



Sky in the mountains of Toubkal with Nomadik Morocco


3. Oasis Trails Morocco


Oasis Trails Morocco is a local company praised for its personalized service, especially for desert and cultural tours. The company’s knowledgeable guides are often highlighted in reviews.


Popular Tours:

- 3-day Sahara desert tour

- Atlas Mountain treks


Pros:

- Excellent service

- Authentic cultural experiences

- Personalized attention


Cons:

- Fewer short day trip options

- Higher prices for private tours



Group tour in Morocco

4. Intrepid Travel


For those interested in responsible travel, Intrepid Travel offers immersive experiences focused on sustainability and cultural connections. Though their tours are more expensive, they emphasize small group sizes and ethical tourism.


Popular Tours:

- 7-10 day trips across Morocco, with a focus on cultural immersion


Pros:

- Strong commitment to responsible tourism

- Small group sizes for a more personal experience


Cons:

- Higher price point

- Limited flexibility in customizing itineraries



Tourist in Marrakesh street


Why book a tour with Nomadik Morocco?


At Nomadik Morocco, we’re more than just a tour operator — we’re local experts deeply connected to Morocco's heart. Based in Marrakech and in Armed village near Mount Toubkal, our team’s knowledge of the land, culture, and people allows us to offer authentic and personalized tours.


Our Specialties:


  • Toubkal Treks: We specialize in treks to Mount Toubkal, North Africa’s highest peak. Our local guides ensure your safety while making the journey unforgettable.

  • Desert Adventures: Experience the magic of the Sahara with our customized desert tours. Whether you're camel trekking or spending the night under the stars in a Berber camp, we create one-of-a-kind desert experiences.

  • City Tours: From Marrakech's bustling markets to Essaouira's coastal beauty, we offer guided tours of Morocco’s most exciting cities. We help you discover both the iconic landmarks and the hidden gems.



Why Choose Nomadik Morocco?


  1. Authenticity: As a local team, we offer a genuine Moroccan experience that bigger, international companies can’t match.

  2. Personalized service: Whether a private tour or a small group adventure, we tailor every trip to your needs and preferences.

  3. Responsible travel: We believe in supporting local communities and practicing sustainable tourism. By travelling with us, you contribute to preserving Morocco’s culture and natural beauty.

  4. Experienced guides: Our expert local guides have deep knowledge of the region and go the extra mile to ensure a seamless and enriching experience for all our guests.

  5. Excellent Reviews: Don’t just take our word for it—our clients love what we do! We have received excellent reviews on TripAdvisor, with travelers praising our knowledgeable guides, outstanding service, and authentic Moroccan experiences. See what our clients have to say by visiting our TripAdvisor page.




Tips for choosing the right tour


When booking a tour, remember:


  • Communicate the experience you want: As a client, it’s essential to be clear about your expectations and budget. Are you seeking a luxurious, all-inclusive experience or a more affordable, no-frills adventure? Knowing and telling what you want ahead of time will help you make better decisions and ensure the suppliers give you the most value from your trip.

  • Check Inclusions: More expensive tours often include extras like meals, accommodations, and transport. Always double-check what's included to avoid surprises.

  • Read Reviews: Look at recent reviews on TripAdvisor and GetYourGuide to get an up-to-date view of the tour quality.

  • Group Size: If you want a more personalized experience, opt for tours with smaller groups, even though they might be more expensive.

  • Choose Based on Interests: Consider what you’re looking for—whether adventure or cultural exploration—and choose a tour that fits your preferences.



Final thoughts


When planning your trip to Morocco, choosing the right tour company is crucial to creating lasting memories. From trekking the Atlas Mountains to exploring the Sahara, the right tour can make all the difference.


Nomadik Morocco is here to provide personalized, authentic experiences that will immerse you in the true essence of this beautiful country. For more information or to book a tour, contact us at info@nomadikmorocco.com. Let us help you create the adventure of a lifetime!



Logo of the best High-Atlas travel company Nomadik Morocco


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